Tuesday, June 5, 2012

Harris Teeter: Special Customer Email

I wanted to share the letter I received via email today from Harris Teeter.  If you are a regular Harris Teeter shopper in a market in which they are leaving, I am certain you received this notice today as well.

You can read the entire June 1 official press release from Harris Teeter HERE.

Dear Valued Customer, 

Our Very Important Customer (VIC) card records indicate the Gastonia Harris Teeter at {X} is your home store, and we want to share important news that will affect that location.

Harris Teeter announced June 1, 2012 an agreement with Lowe’s Food Stores, Inc. (Lowes Foods) whereby we are transferring six Harris Teeter stores to Lowes Foods and acquiring 10 Lowes Foods locations. Lowes Foods is eager to renovate this location, open its new store under the Lowes Foods banner and continue to provide you with excellent service. On June 15, our Harris Teeter is scheduled to close for a short period of time while Lowes Foods systems are installed and the store is renamed. Details on the reopening dates will be posted on the Lowes Foods website, www.lowesfoods.com.

We appreciate hearing from our customers about the agreement with Lowes Foods, and leaving a market is always a difficult decision, made only after careful thought and consideration for the long-term growth of the company. It is also hard to say good-bye to our loyal customers who have shopped with us over the years. If you are able to shop with us at another Harris Teeter location and would like to continue to receive weekly e-VIC emails or Fresh Catch, yourwellness or Wine Club newsletters, please click here or visit harristeeter.com, log in with your e-mail and password and click 'My Subscriptions' to update your e-VIC store to another Harris Teeter location. You can find our store locator on harristeeter.com. If you choose not to update your home store location, you will no longer receive e-VIC emails.

Our customers have also shown concern for our associates who work at the stores involved in the transaction. Harris Teeter views its associates as a top priority because without them, we could not have served you so well over the years. All Harris Teeter associates will be given job opportunities at other Harris Teeter locations and should they choose not to transfer with us, Lowes Foods will be speaking with them about employment opportunities as well.

We hope you will provide Lowes Foods the same warm welcome you so kindly demonstrated to Harris Teeter when we entered your town and that you will support the new owners in the same manner you supported us. We encourage you to sign up for the Lowes Foods Fresh Rewards card so that you can receive savings and updated information from Lowes Foods on the changes coming to your home store. Contact information for Lowes Foods and details on how to sign up for Fresh Rewards can be found at www.lowesfoods.com or by calling Lowes Foods Customer Care Center at 888-537-8646.

It was a pleasure to be your neighborhood supermarket for so many years.


Harris Teeter Customer Relations

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